FLOWER BY KENZO

Communication

A woman meets a poppy. On contact, she turns into a fairy. Together, they enchant the city, put a smile on people’s face, make the world more beautiful. Such is the power of this singular, activist, fragile yet strong flower.

Patrick Guedj is the artistic director of KENZO Parfums. He is also a film director, photographer, writer and traveller. For over 10 years, he has left his singular, poetic and sensual mark upon the brand’s advertising campaigns.


Shu Qi is one of Asia’s prettiest, most talented and most versatile actresses of the new millennium. She has gained her international reputation through various film releases such as “So Close,” “Millennium Mambo,” “Transporter,” and “Three times.” She has also received many prestigious film awards such as the Golden Horse Best Actress Award in Taiwan. Shu Qi was honored to be one of the jury members at the 2008 Berlin International Film Festival and 2009 Cannes Film Festival.

Perfumes

THE FRAGRANCE

A subtle luminous floral, with a vibrant Mandarin note. Rose and Violet blend with the powdery Vanilla and White Musks accord to give a soft and sensual signature. A creation signed by Alberto Morillas.

Il design

A poppy stretches out, unfolds and hangs suspended, as if balanced on its glass tower. Touched by its gracefulness, the tower leans over, just a little. Serge Mansau insufflated a bold simplicity into this ethereal bouquet.

THE FRAGRANCE

A sensual powdery floral, a subtle balance built around three accords created by Alberto Morillas. Rose, Violet and Hawthorn sign the floral accord; Vanilla, white Musks and Oppoponax compose the powdery harmony, Pink Peppercorns and Incense, the vibrant note.

Il design

A poppy stretches out, unfolds and hangs suspended, as if balanced on its glass tower. Touched by its gracefulness, the tower leans over, just a little. Serge Mansau insufflated a bold simplicity into this ethereal bouquet.

THE FRAGRANCE

A refined, intimate and sensual oriental floral extract, like a fragrant journey to the heart of the poppy. Powder and velvet, musk and amber, almond and vanilla. A gentle caress with intriguing, velvety aromas. By Alberto Morillas

Il design

A poppy stretches out, unfolds and hangs suspended, as if balanced on its glass tower. Touched by its gracefulness, the tower leans over, just a little. Serge Mansau insufflated a bold simplicity into this ethereal bouquet.

THE FRAGRANCE

Summertime. Season of colours. Poppies cheerfully take on a new face: a sparkling, bright summer water. The fragrance lights up, floral and fruity. Top notes of mandarin, ginger and lychee lead the way. Its heart reveals middle notes of violet, freesia and white musk, like a gentle caress. A sparkling fruity-floral.

Il design

A poppy stretches out, unfolds and hangs suspended, as if balanced on its glass tower. Touched by its gracefulness, the tower leans over, just a little. Serge Mansau insufflated a bold simplicity into this ethereal bouquet.

INSPIRATION

The poppy is scentless, Kenzo has invented its fragrance. The fragrance of a singular and timeless flower, a militant flower in the city.