FLOWER IN THE AIR

communication

In 2013, Kenzo has a new dream for its emblematic flower. What if the poppy previously planted in the city, could now rise into the air? It would blossom the sky...

perfume

THE FRAGRANCE

A new fragrance creation inspired by a featherlight poppy: an exceptional floral. At its heart is the quintessence of flowers - dazzling rose, magnolia, gardenia - which unfurl in an ultra-feminine, fresh breeze. Punctuated by raspberry and pink pepper, softened by white musk.

Il design

A new design created by Serge Mansau. 13 years after FlowerbyKenzo and its original design, Serge Mansau creates the new FLOWER IN THE AIR bottle. A breakaway design, a new outlook on the story of the poppy in the city. The aerial stemless poppy, seen from above, is delicately resting on the transparent bottle.

THE FRAGRANCE

Swirling poppies rise ever higher in the air, creating a new olfactory expression. A radiant feminine floral, enveloped in a tender musk base: dazzling rose, freesia, jasmine petals. Fresh, zesty notes of pink grapefruit, mandarin and pear lend this delicate bouquet a feeling of ethereal lightness.

Il design

A new design created by Serge Mansau. 13 years after FlowerbyKenzo and its original design, Serge Mansau creates the new FLOWER IN THE AIR bottle. A breakaway design, a new outlook on the story of the poppy in the city. The aerial stemless poppy, seen from above, is delicately resting on the transparent bottle.

The fragrance

FLOWER IN THE AIR becomes electric and fluorescent to celebrate happy days ! A modern and dynamic Summer Edition with a fresh fruity fragrance: Redcurrant, Iced rose and Sunny accord.

Il design

A new design created by Serge Mansau. 13 years after FlowerbyKenzo and its original design, Serge Mansau creates the new FLOWER IN THE AIR bottle. A breakaway design, a new outlook on the story of the poppy in the city. The aerial stemless poppy, seen from above, is delicately resting on the transparent bottle.

INSPIRATION

the new KENZO dream blossom the sky free poppy perfume of an aerial flower for a beautiful world