TOTEM

Communication

Welcome to the TOTEM tribe. Multiple personalities from all around the world. Free to create. Free to share together. A positive energy. One desire. To make the world more beautiful. The key, 3 new unisex fragrances.

Patrick Guedj

Patrick Guedj is the artistic director of KENZO Parfums. He is also a film director, photographer, writer and traveller. For over 10 years, he has left his singular, poetic and sensual mark upon the brand’s advertising campaigns.


Los Angeles. No muse but a tribe. 9 faces, 9 styles, 9 personalities from all walks of life and vocations. To express one's style, one's sensuality, without any rule. Singular identities building a united tribe. The one that looks like you.

Perfumes

The fragrance

TOTEM ORANGE, a new floral energy with woody notes, as luminous as hypnotic. Energizing bitter orange. Dynamic lemon flower associated to sophisticated vetiver. A breath of vitality to assert its identity.

The design

A design as the signature of an identity. A bottle as a symbol, designed by the Japanese studio Nendo. The Totem is simple, asserted, stands for an identity and gathers people together.

The fragrance

TOTEM YELLOW, a new sparkling and ultra joyful freshness with citrus notes. Ultra fresh pink grapefruit. Soft tea. Characteristic leathery woods. An explosive citrus cocktail to assert its identity.

The design

A design as the signature of an identity. A bottle as a symbol, designed by the Japanese studio Nendo. The Totem is simple, asserted, stands for an identity and gathers people together.

The fragrance

TOTEM BLUE, a new fruity sensuality, addictive but cool. Sweet pineapple. Audacious cardamom. Welcoming cedar. An impertinent sensuality to assert its identity.

The design

A design as the signature of an identity. A bottle as a symbol, designed by the Japanese studio Nendo. The Totem is simple, asserted, stands for an identity and gathers people together.

INSPIRATION

A hot and electric atmosphere. Los Angeles. The dance evolves to the rythm of music. A united, energetic and creative tribe. The environment changes: colorful, unreal and beautiful. The tribe changes the world. More beautiful.